Advanced Technology
Advanced technology has brought many beneficial changes to the world. However, some old people today struggle with the use of technologies such as mobile phones and the Internet. How can the elderly benefit from using advanced technologies? How can the elderly be encouraged to use consumer electronics more often?
The advances in technology have not been equally accessible to all age groups. In my opinion, the elderly, in particular, could benefit from the convenience offered by online business models, and businesses should transition to prioritize online services to cater to this demographic.
Improved proficiency with consumer electronics can significantly enhance the lives of older individuals, particularly when it comes to online shopping. The COVID-19 pandemic served as a catalyst for many older people to learn how to order essential items online. Even after the pandemic restrictions eased, many continue to utilize these online platforms for their convenience, competitive pricing, and assurance of quality. Additionally, smartphones play a vital role in maintaining connections with family members. As family relations hold great value for most older people, being able to make video calls and send messages to their children and grandchildren can greatly enhance their sense of connectivity if they are more familiar with technology.
To achieve this level of convenience, companies should actively encourage customers, including the elderly, to engage online. However, it's important to acknowledge that older individuals may be resistant to change and technology. The COVID-19 pandemic demonstrated that when faced with necessity, older people began to learn and utilize the full potential of their smartphones. Companies can further promote online engagement by gradually phasing out in-person discounts and physical stores, nudging older individuals to adapt to modern conveniences. For example, booking flights now largely relies on navigating airline websites.
In conclusion, older people can experience more convenient lives by embracing technological developments already being embraced by businesses. Encouraging online engagement and providing educational resources can help older individuals adapt to these benefits. Additionally, younger generations can play a role in assisting and educating their older parents and family members in utilizing technology effectively.